MADabolic, the franchise leaders in group strength and conditioning, is pleased to announce that a lease has been signed to officially welcome MADabolic to Indianapolis, marking owner Jason Payton’s first of two units in the area.
When it comes to introducing the concept to Indianapolis, Jason sees endless opportunity for success. “MADabolic sets itself apart in not only the style of workout, but also in the brand’s culture and grittiness,” he expands. “There’s just this cool factor that you don’t get at your everyday fitness franchise, which allows us to be distinctive in a crowded industry.”
MADabolic Indianapolis will be located at 1040 Broad Ripple Ave, in a neighborhood that has emerged as a cultural hotspot in Indianapolis, rich with brewpubs, local eateries, live music, and young working professionals – “a consumer segment we do very well with,” notes Rick Del Sontro, MADabolic Brand President. “It’s a free-spirited area of Indianapolis and a great place to establish the brand’s local presence,” says Rick Del Sontro, MADabolic Brand President.
Initially founded in Charlotte, NC, MADabolic has 32 studios operating and another 80+ in development in markets across the country. Rooted in science, MADabolic’s distinctive interval system is crafted around intentional work-to-rest ratios, offering a challenging yet scalable workout for a wide range of clients. The boutique concept attracts the everyday go-getter who prioritizes health and fitness.
From a top-notch strength-biased training program to robust operating systems designed to help owners thrive to a team of experts behind the brand, MADabolic provides franchise owners with a blueprint for success in any market. For information about the MADabolic franchise opportunity, please visit https://www.madabolic.com/own-a-madabolic.
