by MADabolic | Nov 11, 2022 | Program Design & Theory
Throw a rock at any MADabolic training floor nationwide, and you’ll probably hit someone performing a kettlebell swing. A hardstyle swing, that is. At no point will we direct our clients to bring the bell overhead on a swing. Because projecting horizontally is...
by MADabolic | Sep 28, 2022 | Program Design & Theory, Spotlight
Not only do we emphasize training experience and movement standards when bringing trainers on to our staff…but we also emphasize not hiring idiots. Sound harsh? Fine. But putting anything (or anyone) short of the best in front you is simply not an option. Having a...
by MADabolic | Aug 3, 2022 | #MadLifestyle, Nutrition, Program Design & Theory
Eat less and move more. No days off. Push your max effort every time you exercise. If you didn’t sweat buckets, it wasn’t a worthwhile workout. Cut carbs and train fasted. These are the philosophies that pop culture has driven down the uneducated consumers throat....
by MADabolic | May 24, 2022 | Program Design & Theory, Spotlight
Most of you know by now that our two co-founders, Brandon Cullen and Kirk DeWaele, spent their pre-MADabolic lifetime on the ice. We’ve always valued their professional hockey background and the critical role it plays in the athletically-inspired programming that all...
by MADabolic | Sep 28, 2021 | #MadLifestyle, Program Design & Theory
In the world of boutique fitness, there is a giant misconception that you need to be exhausted, breathless, and on your ass at the end of every workout. Cardio and variety are overhyped in the industry, and it is this exact set of beliefs that prevents most...
by MADabolic | Aug 5, 2021 | Franchise, Program Design & Theory
MADabolic, the industry’s first and only interval-based strength training franchise, is rooted in science. Not only is the program plan curated a year in advance; each day’s workout is crafted around intentional work-to-rest ratios. While the industry-leading...
